The Nike Shox R4 debuted on the world stage in 2000, ushering in a sci-fi aesthetic with an aggressive stance, which created an instant visceral response. The Shox R4 was always known for its contrasting looks and vibrant colourways, which caught the eye of Brasilian football, Neymar JR. Nike has partnered with Neymar to drop the Nike Shox R4 Neymar JR.
As Neymar recalls of the original, “There were like a shoe of the future.” As with many others, to Neymar the shoe became an instant object of desire. Being one of his favourite silhouettes, Nike has partnered with Neymar for the release of two themed colourways baring his name.
The first of the colourways is the metallic variant, which has the reflective elements of the original colourway. The second colourway from the pack includes the contrasting hues of a watermelon, directly influenced by the buzzing markets of São Paulo, which were a constant in Neymar JR’s childhood. Neymar about the updated colourways, “The crazy color combination, I like it!”
The new Nike Shox R4 Neymar JR colourways are set for release on 30 May 2019, which will be available on nike.com and at select retailers.