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LEGO Is Raising Its Prices: Pricey Sets Getting Pricier

byMegan Oosthuizen
July 12, 2022
LEGO Is Raising Its Prices: Pricey Sets Getting Pricier

Despite the company enjoying record profits, LEGO is making its pricey sets even pricier. But why exactly is LEGO increasing the price of their tiny bricks?

It’s no secret that LEGO can work out quite pricey, especially when trying to purchase legitimate sets. If there is a set that you have been watching for a while, you may want to get it before the prices increase soon. There may be a limited window of time before the prices increase. Some of the sets will be increasing in price by as much as $70. For example, the Star Wars AT-AT which was already a whopping $800 will cost $850 after the price increase.

The Announcement for the Price Increase

LEGO Is Raising Its Prices: Pricey Sets Getting Pricier

This price increase wouldn’t come as a surprise to devout LEGO fans as the hike was announced in June 2022. The announcement suggested that LEGO would be raising the prices on “around a quarter” of the LEGO sets that are currently available and in circulation.

Barnes & Noble became the first major retailer to implement the price increases. For example, their Home Alone house was $250 and is now being sold for $300. The Back to the Future DeLorean was available for $170 and is now being sold for $200. These are some of the smaller price increases.

Thankfully for LEGO fans, Barnes & Noble seems to be the only major retailer so far who has implemented the prices, with more major retailers most likely to follow. While Barnes & Noble doesn’t stock bigger sets like Diagon Alley or the Colosseum, these seem like likely candidates for price hikes based on the other sets that feature on the following list:

Unfortunately, there may be more price increases coming. Despite that, a few pricey sets have escaped the price hike, for example, the Volkswagen T2 Camper Van, LEGO Batwing, and Space Shuttle Discovery which are all still available at their old pricing.

LEGO had originally said that the price increase would hit in August and September.

Why The Increase?

lego price increase

All businesses are within their rights to increase their pricing where they see fit, however, some fans have questioned the price increase. In the June announcement, the company claimed that the price increase was due to the “current global economic challenges of increased raw material and operating costs,” which the company boasts it had previously absorbed to keep the pricing stable.

“However, as these costs have continued to rapidly rise, we have taken the decision to increase the price of some of our sets,” LEGO wrote. This seems a likely cause as most LEGO bricks are made from oil-based plastics and America seems to be experiencing a bit of an oil crisis according to Economist.com.

The decision was questioned as The Brothers Brick, along with others, have been quick to point out that LEGO just had its best year in 2021 with record profits of nearly $2 billion, among plenty more positive financial signs.

LEGO stated in their 2021 Annual Report: “Overall, 2021 was a very satisfactory year for the LEGO Group. The company achieved double-digit revenue, consumer sales, and profit growth while making investments in strategic initiatives designed to drive long-term growth.”

Price Changes

Set Name and NumberOld RRP (USD)New RRP (USD)Difference ($)Percentage Difference (%)
75313 UCS AT-AT799.99849.99$506.25%
71043 Hogwarts Castle399.99469.99$7017.50%
42115 Lamborghini Sian FKP 37379.99449.99$7018.42%
75309 UCS Republic Gunship349.99399.99$5014.29%
10299 Real Madrid Santiago Bernabéu Stadium349.99399.99$5014.29%
76391 Hogwarts Icons249.99299.99$5020.00%
21330 Ideas Holme Alone249.99299.99$5020.00%
76240 UCS Batmobile Tumbler229.99269.99$4017.39%
21318 Ideas Tree House199.99249.99$5025.00%
42130 BMW M 1000 RR229.99249.99$208.70%
21327 Ideas Typewriter199.99249.99$5025.00%
75308 UCS R2-D2199.99239.99$4020.00%
10297 Boutique Hotel199.99229.99$3015.00%
21332 Ideas The Globe199.99229.99$3015.00%
43197 Frozen The Ice Castle199.99219.99$2010.00%
10300 Back to the Future Time Machine169.99199.99$3017.65%
71395 Super Mario 64 Question Mark Block169.99199.99$3017.65%
42125 Ferrari 488 GTE “AF Corse #51”169.99199.99$3017.65%
10292 The Friends Apartments149.99179.99$3020.00%
21325 Ideas Medieval Blacksmith149.99179.99$3020.00%
75288 AT-AT159.99169.99$106.25%
75257 Millennium Falcon159.99169.99$106.25%
10295 Porsche 911149.99169.99$2013.33%
76193 The Guardians’ Ship149.99159.99$106.67%
41704 Friends Main Street Building149.99159.99$106.67%
60351 City Rocket Launch Center149.99159.99$106.67%
42140 Technic App-Controlled Transformation Vehicle139.99149.99$107.14%
76389 Hogwarts Chamber of Secrets129.99149.99$3025.00%
60350 Lunar Research Base119.99129.99$108.33%
76949 Giganotosaurus & Therizinosaurus Attack129.99139.99$107.69%
21329 Ideas Fender Stratocaster99.99119.99$2020.00%
10956 Duplo Amusement Park99.99109.99$1010.00%
43207 Ariels Underwater Palace$89.99$99.99$1011.11%
76948 T. rex & Atrociraptor Dinosaur Breakout$79.99
$99.99$20
75330 Dagobah Jedi Training79.9989.99$1012.50%
42139 Technic All-Terrain Vehicle79.9989.99$1012.50%
43196 Belle and the Beast’s Castle79.9989.99$1012.50%
75318 The Child (Baby Yoda)79.9989.99$1012.50%
76388 Hogsmeade Village Visit79.9989.99$1012.50%
75304 Darth Vader Helmet69.9979.99$1014.29%
75968 4 Privet Drive69.9979.99$1014.29%
42107 Technic Ducati Panigale69.9979.99$1014.29%
76191 Infinity Gauntlet69.9979.99$1014.29%
21331 ideas Sonic the Hedgehog69.9979.99$1014.29%
75329 Death Star Trench Run59.9969.99$1016.67%
75328 The Mandalorian Helmet59.9969.99$1016.67%
75327 Luke’s Red Five Helmet59.9969.99$1016.67%
76187 Venom59.9969.99$1016.67%
76399 Hogwarts Magical Trunk59.9964.99$58.33%
43187 Rapunzel’s Tower59.9964.99$58.33%
10280 Flower Bouquet49.9959.99$1020.00%
76208 The Goat Boat49.9959.99$1020.00%
43194 Anna’s & Elsa’s Wonderland39.9944.99$512.50%
76947 Quetzalcoatlus Plane Ambush39.9944.99$512.50%
76910 Aston Martin Valkyrie AMR Pro and Aston Martin Vantage GT339.9944.99$512.50%
75300 Imperial TIE Fighter39.9944.99$512.50%
76831 Zurg Battle29.9934.99$516.67%
76946 Blue & Beta Velociraptor Chase29.9934.99$516.67%
76909 Mercedes-AMG F1 W12 E Performance & Mercedes-AMG Project One29.9934.99$516.67%
75324 Dark Trooper Attack29.9934.99$516.67%
21181 The Rabbit Ranch29.9934.99$516.67%
42136 John Deere 9620R 4WD Tractor29.9934.99$516.67%
21179 The Mushroom House19.9924.99$525.01%
source: https://jaysbrickblog.com/news/partial-list-of-lego-sets-increasing-in-price-usa-in-august-and-september-2022/

Are you going to snatch up a set that you have been eyeing before the LEGO price increase hits?

Tags: LEGO
 

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