adidas Originals Arkyn - A Shoe Next Generation Rule Breakers

adidas Originals presents a brand new silhouette which blends elements from streetwear, sportswear and high fashion into a single, cohesive design. The creative team is raising the standard for fashion-forward women’s footwear with the Arkyn sneaker. It offers an uncompromising style perspective to create a new expression of what women’s athletic footwear can be.

adidas Originals Arkyn - A Shoe Next Generation Rule Breakers

As with the clean designs of the pack and mesh looks of the Atric Pack, the new Arkyn features a clean technical upper with a mesh finish decorated with the 3-stripe mark and additional mesh tongue. The shoe has a sock-like design construction for optimum comfort and fit, along with striking design elements such as the neoprene heel and unorthodox new lacing system.

The design is completed with a Boost™ midsole with a rubber outsole. The end product is a fearless combination of everything adidas Originals does best – uniting, style, sport, culture and creativity under a single roof. All of these create an enhanced aesthetic profile of the shoe. The silhouette creates a technical style rooted in adidas’ iconic vintage style. The Arkyn is a trainer for creating, working, thinking, inspiring and collaborating.

adidas Originals Arkyn - A Shoe Next Generation Rule Breakers

The adidas Originals Arkyn will be available in four new colourways – Cloud White, Core Black, Ash Pearl and Steel. The silhouette is set to drop on 5 April 2018, and will be available at adidas Originals stores, various retailers, and at adidas.co.za. The Arkyn has a retail price of R2,299.

For more imagery from the campaign, follow me on Instagram.

adidas Originals Arkyn - A Shoe Next Generation Rule Breakers


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